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The Fair Re-Tale

Behind the Seams with Wild Saint London's Raakhee Tailor

Behind the Seams with Wild Saint London's Raakhee Tailor

Get to know female founder Raakhee Tailor as she takes us behind the seams of her sustainable luxury brand and shares her inspiration, sustainable values, and a little bit about herself.
Behind the Seams with Sofia Latif

Behind the Seams with Sofia Latif

Get to know female founder Sofia Latif as she takes us behind the seams of her eponymous brand and shares her inspiration, sustainable values, and a little bit about herself.

Behind the Seams with WVN Living's Kylie Misa and Yvette Gaston

Behind the Seams with WVN Living's Kylie Misa and Yvette Gaston

Get to know co-founders Kylie Misa and Yvette Gaston as they take us behind the seams of their brand, WVN Living, and share their inspiration, sustainable values, and a little bit about themselves.
Behind the Seams with Oramai London's Isabella Broden

Behind the Seams with Oramai London's Isabella Broden

Get to know founder Isabella Broden as she tells us about her lifelong love of fashion, her inspiration and ethos for her brand Oramai London, as well as what she does when she's not designing her conscious clothing collections.

Pauline Hansen, Part II

Pauline Hansen, Part II

As every entrepreneur knows, it's incredibly challenging building a brand from scratch, especially a sustainable one. Regardless of all the difficulties, Pama London founder Pauline Hansen knows that it's good to just do it, to have your own vision and believe in it.
Pauline Hansen, Part I

Pauline Hansen, Part I

While studying to become a yoga instructor, Pauline Hansen discovered a gap in the market for sustainable yoga wear. Taking inspiration from yoga, where mindfulness is the central focus, she developed Pama London.

Aline Lima, Part II

Aline Lima, Part II

As the co-founder of SixtyNinety, a sustainable swimwear brand, it comes as no surprise that Aline Lima's chill pill is being by the sea.
Aline Lima, Part I

Aline Lima, Part I

With a dream of creating a business that would connect her to her home of Brazil, Aline Lima and her best friend, Daniela Trece, began by buying products from Brazilian brands and selling them in London.

Aurélie Gisclon, Part II

Aurélie Gisclon, Part II

A French girl with a personal connection to West Africa, an African guy born and raised in Côte d'Ivoire, meeting a continent away in the United States.
Aurélie Gisclon, Part I

Aurélie Gisclon, Part I

As everyone knows, it's no easy feat launching a business, let alone doing so straight out of university, but that's exactly what Aurélie Gisclon did. What started as a university project received so much positive feedback that Aurélie and her boyfriend, Nicolas Raudrant, decided to just go for it and launch their brand, Wibes.

Begum Ozturk and Duygu Ozturk, Part II

Begum Ozturk and Duygu Ozturk, Part II

Harem London was launched by sisters Begum and Duygu Ozturk in 2015. From Turkish hammam towels, to hoodies and joggers, Harem London designs represent the fusion of the sisters' cross-cultural upbringing, featuring products with a unique Turkish twist.
Begum Ozturk and Duygu Ozturk, Part I

Begum Ozturk and Duygu Ozturk, Part I

Sisters Begum and Duygu Ozturk launched their brand Harem London in 2015 by looking to both their Turkish and British heritages as inspiration.


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