HEIDI LONDON

Sunglasses for sun, fun and fashion lovers

HEIDI LONDON

Sunglasses for sun, fun and fashion lovers

The Brand Bio

Founder:
Heidi Chan
Established:
2011
Headquarters:
London, UK
Countries of Manufacture:
Italy and China

Heidi Chan grew up in the world of eyewear, then trained as a womenswear designer in London. Returning to her roots, she started Heidi London and launched her first sunglasses collection at London Fashion Week Spring/Summer 2011 - setting out to bring a new fashion twist to the eyewear brand.

Heidi designs sunglasses for sun, fun and fashion lovers. Feminine silhouettes with a contemporary quirky edge, fun colours, unique use of print and innovative use of material - wear them from the city to the tropical beach, from sunrise to cocktail hour.

All of Heidi London's sunglasses are handcrafted and fitted with UV protection lens, and finished with Heidi's signature on the side of the temple.

Ethics and Aesthetics
Highlights from Heidi London's environmental, social, and personal commitments

Environmental Commitments

Animal-friendly, Cruelty-free

Vegetarian company that does not use leather, skins, fur or feathers in any of its collections or products

Sustainable Product Design
Designs its products to last and withstand many wears over the years

Ethical and Sustainable Production / Manufacturing

Manufacturing and Production Processes
Sources 1-25% of its raw materials and labour with local, independent suppliers
Outsources part of its manufacturing to Italy and China

Manufactures its collections and products in limited quantities, avoiding mass production

Waste Management and Recycling
Optimises its design and production (e.g. pattern cutting etc.) to minimise fabric and material waste

Fur-free

Does not, and has never, used any and all types of animal fur in its collections or any products

Personal and Social Commitments

Good Corporate Governance
Fair pay: All employees and subcontractors are paid the local minimum and/or living wage

Handcrafted, Artisanal

Products are handcrafted by their partner artisans or manufacturers
The State of the Art
Take a peek into the world of Heidi London

The Brand Bio

Founder:
Heidi Chan
Established:
2011
Headquarters:
London, UK
Countries of Manufacture:
Italy and China

Heidi Chan grew up in the world of eyewear, then trained as a womenswear designer in London. Returning to her roots, she started Heidi London and launched her first sunglasses collection at London Fashion Week Spring/Summer 2011 - setting out to bring a new fashion twist to the eyewear brand.

Heidi designs sunglasses for sun, fun and fashion lovers. Feminine silhouettes with a contemporary quirky edge, fun colours, unique use of print and innovative use of material - wear them from the city to the tropical beach, from sunrise to cocktail hour.

All of Heidi London's sunglasses are handcrafted and fitted with UV protection lens, and finished with Heidi's signature on the side of the temple.

Ethics and Aesthetics
Highlights from Heidi London's environmental, social, and personal commitments

Environmental Commitments

Animal-friendly, Cruelty-free

Vegetarian company that does not use leather, skins, fur or feathers in any of its collections or products

Sustainable Product Design
Designs its products to last and withstand many wears over the years

Ethical and Sustainable Production / Manufacturing

Manufacturing and Production Processes
Sources 1-25% of its raw materials and labour with local, independent suppliers
Outsources part of its manufacturing to Italy and China

Manufactures its collections and products in limited quantities, avoiding mass production

Waste Management and Recycling
Optimises its design and production (e.g. pattern cutting etc.) to minimise fabric and material waste

Fur-free

Does not, and has never, used any and all types of animal fur in its collections or any products

Personal and Social Commitments

Good Corporate Governance
Fair pay: All employees and subcontractors are paid the local minimum and/or living wage

Handcrafted, Artisanal

Products are handcrafted by their partner artisans or manufacturers
The State of the Art
Take a peek into the world of Heidi London

Shop Confidently

Look good and do good. A portion of your next purchase will be contributed to your chosen cause.


Shop Confidently

Look good and do good. A portion of your next purchase will be contributed to your chosen cause.

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